Attribution

See where the best conversations come from

We tag every chat with its source (UTM, referral, campaign/ad) so you can see which channels drive the best quality and volume.

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Bewe
+2.5× meetings
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Humana
4× vs forms
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AutosOK
+2× store visits
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More Success Cases

Every conversation, sourced

Compare conversation quality, qualified lead rate and bookings by channel, campaign and ad, no spreadsheets, no guesswork.

01
See all sources in one place
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Compare quality and volume
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Open any source to view performance
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Double down on what’s working
Built on experience

Optimizing Performance Through Qualified Leads

By refining our WhatsApp campaigns to focus on qualified leads, we achieved stronger results while reducing acquisition costs.

+50%

Short headIncrease in qualified lead conversion rateing goes here

-68%

Reduction in Customer Acquisition Cost (CAC)

The Patagon AI Feedback Loop

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Integrate Patagon AI Where You Already Work

How Patagon AI works

Up and running in just 3 steps

Connect PatagonAI

Plug in WhatsApp + CRM → track UTM & referrals from the very first message.

Step 01

Get qualified leads

AI qualifies based on your rules → books meetings and syncs directly to your CRM.

Step 02

Constant Optimization

We send qualified lead + meeting events → Ads optimize for revenue, not clicks.

Step 03
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Frequently Asked Questions

Have questions about our services? Find answers to commonly asked questions here.

Are there cases you can’t attribute?
Yes, direct traffic and sessions without parameters (no UTMs/click IDs) can’t be reliably attributed and you’ll see them as “organic”.
Where does the source data live?
It’s stored inside Patagon AI and can also be written to your CRM on the contact and/or conversation.
How granular is the view?
We surface data at the highest common levels: source, medium, campaign, content, term (and ad/campaign where available).
What can I see with Attribution?
Quality and conversion rate for conversations by channel, campaign, and ad, so you know where the best chats originate.
Still have questions? Contact us for more information.
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Patagon AI Resource Hub

Practical guides, data-driven insights, and tools for revenue teams.

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How to qualify leads 24/7 on WhatsApp with AI

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