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Evaluates leads, connects to sales.
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See which channels drive qualified chats.
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Attribution

See where the best conversations come from

We tag every chat with its source (UTM, referral, campaign/ad) so you can see which channels drive the best quality and volume.

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Bewe
+2.5× meetings
Read Story
Humana
4× vs forms
Read Story
AutosOK
+2× store visits
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More Success Cases

Every conversation, sourced

Compare conversation quality, qualified lead rate and bookings by channel, campaign and ad, no spreadsheets, no guesswork.

01
See all sources in one place
02
Compare quality and volume
03
Open any source to view performance
04
Double down on what’s working
Our own experience

What happened when we focused on qualified leads

In our own WhatsApp campaigns, using qualified leads as the optimization objective drove material gains:

+50%

Increase in qualified lead conversion rate

-68%

Reduction in Customer Acquisition Cost (CAC)

The Patagon AI growth loop

A simple cycle that favors real outcomes over clicks: ad click → chat → qualification → conversions → better future traffic.

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Integrate Patagon AI Where You Already Work

How Patagon AI works

Up and running in just 3 steps

Connect PatagonAI

Plug in WhatsApp + CRM → track UTM & referrals from the very first message.

Step 01

Get qualified leads

AI qualifies based on your rules → books meetings and syncs directly to your CRM.

Step 02

Constant Optimization

We send qualified lead + meeting events → Ads optimize for revenue, not clicks.

Step 03
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Frequently Asked Questions

Have questions about our services? Find answers to commonly asked questions here.

Are there cases you can’t attribute?
Yes, direct traffic and sessions without parameters (no UTMs/click IDs) can’t be reliably attributed and you’ll see them as “organic”.
Where does the source data live?
It’s stored inside Patagon AI and can also be written to your CRM on the contact and/or conversation.
How granular is the view?
We surface data at the highest common levels: source, medium, campaign, content, term (and ad/campaign where available).
What can I see with Attribution?
Quality and conversion rate for conversations by channel, campaign, and ad, so you know where the best chats originate.
Still have questions? Contact us for more information.
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Practical guides, data-driven insights, and tools for revenue teams.

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The Hard Truth of Sales: "Building is Easy, Selling is Hard" | Sebastián Chiriboga

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WhatsApp in LatAm: From Chat App to Your #1 Conversion Channel

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Lead QualificationLifecycle & Follow-upsAttribution & Optimization
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Automotive
Education
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Healthcare
Insurance
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AutosOK
How AutosOK Doubled the Visits to Their Dealerships
Bewe
How Bewe Boosted Their Meetings By 2.5x
Durallanta
How Durallanta Boosted Their Lead Generation by 68%
Humana
How Humana Boosted Their Conversion Rates by 4X
Motransa Mitsubishi
How Mitsubishi boosted sales by 35%
Álvarez Bravo
How Álvarez Bravo Managed to Handle Leads 24/7
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